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RE-UP, RESTOCK, REPLENISH
Maintain your everyday essentials with our zero-hassle refill system. Each set comes in a resealable, reusable pouch that helps reduce single-use waste. When you're running low, simply scan the QR code inside to reorder your favorite StretchDEFY™ styles, delivered straight to your door.


HAIRTONES™
The blackest black, finished with black undertones for tonal depth and full coverage. All Black HairTones™ are engineered to match deep, dark, and black hair seamlessly, disappearing on camera and in real life. All Black fabric blends into the hair without shine or contrast, giving you the cleanest, most refined hold for buns, ponies, and other styles.


EVERYDAY ESSENTIALS
From workouts to workdays, StretchDEFY™ Hairties are your daily go-to. With soft-touch comfort, secure hold, and two fabric types, they’re made for everything from messy buns to slick ponytails, without the damage or tension.

ALL HAIR TYPES
From fine strands to thick curls, StretchDEFY™ Hairties are designed to grip without damage. This 12-piece set includes super-soft hosiery ties in small and medium sizes for gentle, everyday hold, plus one-size hyper-hold elastics built for stronger grip on most hair types. Whether you're styling sleek ponytails or messy buns, these ties stay secure without slipping or pulling.


PROFESSIONAL USE
Trusted by stylists for secure, snag-free hold, StretchDEFY™ Hairties offer salon-level performance in a soft, damage-free design. With two stretch types and multiple sizes, they’re perfect for sectioning, styling, or finishing clean, polished looks. Designed to stay put through long days behind the chair.


SUSTAINABLE BEAUTY
Made with 73% recycled PET, StretchDEFY™ Hairties offer a lower-impact way to style. Each set comes in a resealable, reusable pouch that keeps your accessories organized while helping reduce single-use packaging waste. Thoughtfully designed to support long-term use, it's a simple upgrade to a more sustainable routine, without compromising performance.




our tips

Clean bristles regularly to maintain performance.

Learn more about How To Clean Your Hairbrush here.